Anyone who follows the local food scene through social media has certainly run across the incredibly well-written and passionate posts from Veronica Phua.
HI, VERONICA. I THINK MOST PEOPLE WHO KNOW YOU NOW AS VERONICA PHUA THE FOODIE DON’T REALISE YOU HAVE THIS AMAZING CREATIVE BACKGROUND. CAN YOU GIVE ME A QUICK WALKTHROUGH OF YOUR AGENCY CAREER? YOUR HUSBAND WAS YOUR BUSINESS PARTNER AT PLUM IDEAS. HOW DID YOU GUYS MEET AND WAS IT LOVE AT FIRST SIGHT?
After a few months of using the app, the then-Community Manager, Jayne, reached out to me to bequeath the title of Tastemaker as I was posting quality content regularly. Shortly after, we met up in person along with the other Tastemakers for an event, and we clicked from the get-go. I met the rest of the then-Burpple team over the following months and cultivated a strong bond. When they knew of my plans to close Plum Ideas, I was approached to join the company as a full-time consultant.
Source: News Formal (newsformal.com)
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