MADRID: Ander Mendez and his friends were hoping they'd struck it rich when they came up with the idea of selling alcohol-infused gummy bears - until they found themselves in the sights of sweet giant Haribo.
The conflict arose from the apparent similarities between the fruit gums created a year ago by their startup, Osito & Co, and the miniature jelly bear that has become Haribo's best-known product. Haribo's chewy confections are alcohol-free and sold thousands of shops across the world, from Europe to China, Australia, Brazil and the United States.
"We're not doing any harm to their brand and the bears don't even look similar," insisted Mendez, accusing the sweetmaker of trying"to take over" the startup's creation. It began operating exactly a year ago and quickly won an innovative enterprise grant awarded by the local authorities in Getxo, an upmarket coastal town near Bilbao.
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