SINGAPORE - On a Saturday morning in March, Sonja Piontek and Joanne Flinn challenged themselves to publish Amazon bestsellers in just one week.
During her talks, she often refers to"UltraCreativity" as a concept which"unleashes the mind's full potential", through steps like playing to one's existing strengths. She completed her draft in just three days, in between juggling a full-time job as the creative director of public relations firm Weber Shandwick and caring for two children aged 11 and nine. Since April 10, she has sold more than 3,000 copies at $1.44 each.
Neither have a background in publishing or education - Mr Too works in telecommunications, while Ms Cheung is a management consultant - but they enjoy reading to their children Evan, three, and Claire, 18 months. With funding from non-profit organisation The Majurity Trust, Covid-19 For Kids was published early last month.
NTUC First Campus' My First Skool also published a free e-book written in English and Chinese, titled Covid-19 - A Child's Voice. It incorporated a catchy tune about handwashing as a"fun way of reinforcing good hygiene practices", says its general manager, Ms Thian Ai Ling, 46, who wrote the book.
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