In this fifth of six instalments, ST's executive editor Sumiko Tan looks back at how the government communicated its Covid 19 strategy in the first two years of the pandemic. This included bringing back the 1990s sitcom character Phua Chu Kang to persuade people to get vaccinated, and setting up a hotline call centre during the hurried switch to home recovery in late 2021 when the Delta variant raged.
02:50 Mr Janadas Devan, Chief of Government Communications, on the importance of maintaining public trust08:21 In 2021, the challenge was to get the elderly vaccinated; more music video campaigns rolled out in Chinese dialects, Malay and Tamil 11:25 Ms Liaw Wy-Ning, deputy director of the Case Management Contact Centre, on setting up and manning the Covid-19 hotline during the difficult Delta variant period; dealing with widespread fear, anxiety, confusionProduced by: Sumiko Tan , Ernest Luis and Hadyu RahimFollow Singapore's War On Covid podcast series here:
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