SINGAPORE: Raffles Hotel made the news over the weekend due to the considerable profit it yields because of one drink—An Australian news site, news.com.au, wrote on Sunday that the hotel’s Long Bar sells around 1000 Singapore Slings daily. As each drink costs $39, Raffles Hotel makes $39,000 per day.
On the same day, the drink was also featured in the New York Post in an article titled “This hotel makes nearly US$30K per day — from just one drink.”Cointreau—an orange-flavoured liqueur, Bénédictine—an herbal liqueur, pineapple juice, lime juice, Grenadine—a deep red non-alcoholic syrup, and Angostura bitters.
The drink was created by Ngiam Tong Boon around 1915 and quickly reached iconic status. Indeed, some travellers believe that their Singapore experience is incomplete without sampling a Singapore Sling from Long Bar. However, famed American chef Anthony Bourdain, who enjoyed Singaporean food, would have been an exception.. It’s one of the first things you find out there. What you do in Singapore is eat. It’s a really food-crazy culture, where all of this great food is available in a kind of hawker-stand environment,” he once famously said.
Ever insightful, Ngiam thus saw a niche in the market and decided to create a cocktail that looks like plain fruit juice but is actually infused with gin and liqueurs. The clever bartender made the beverage pink to give it a feminine flair which, together with the use of clear alcohol, led people to think it was a socially acceptable drink for women. With that, the Singapore Sling was born. Needless to say, it became an instant hit.
Singapore Latest News, Singapore Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: IndependentSG - 🏆 9. / 63 Read more »
Source: IndependentSG - 🏆 9. / 63 Read more »
Source: IndependentSG - 🏆 9. / 63 Read more »
Source: IndependentSG - 🏆 2. / 72 Read more »
Source: IndependentSG - 🏆 9. / 63 Read more »
Source: IndependentSG - 🏆 9. / 63 Read more »