‘Parenting’ stuffed orang utan from Ikea trending among millennials and Gen Zs in China

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Many “parents” are emerging on Chinese social media app Xiaohongshu, but they are neither married nor pregnant. Instead, they are “adoptive parents” to stuffed orangutans from Swedish furnishing giant Ikea, reported Radii, an independent media outlet founded in 2017...

Many “parents” are emerging on Chinese social media app Xiaohongshu, but they are neither married nor pregnant.

“His brothers in the store were all adopted, leaving only the ones in a bathtub and a pair of newlyweds in the premises... he was very happy.” Besides showcasing the orangutans’ daily “activities”, some users in their 20s and 30s take it further by editing ultrasound pregnancy images to pretend that they are carrying orangutans in their wombs and throwing birthday parties for the stuffed animal.

 

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