LOS ANGELES : The hip-hop megastars set to perform at the Super Bowl on Sunday have promised to deliver a memorable show that will wow audiences and leave no doubt that rap music deserves a spot in the year's biggest musical showcase.
The star-packed lineup makes hip-hop the focus of the halftime extravaganza, expected to attract a U.S. television audience of around 100 million people. Some rap musicians have appeared in the past but shared the stage with rock and pop acts. Seeking to appeal to a broad audience, the National Football League had often turned to rock and pop acts in the past, including Paul McCartney, Madonna, Prince and Justin Timberlake.
He later partnered with the NFL in efforts aimed at advancing social justice, and his company, Roc Nation, is a producer of Sunday's show.
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