PHOTO: Instagram/Hoka_sgThose into running would probably have heard of Hoka, a US sportswear brand that specialises in comfortable, chunky shoes.
Previously, their products were only available online or in partner stores like Foot Locker Orchard Gateway@Emerald and Running Lab Takashimaya.In a press release on May 13, Hoka announced that they have opened their first official and physical outlet in Singapore at Ion Orchard.
"We are very excited to announce the first official Hoka store in an effort to ramp up our presence in the region and offer the running community a space where they can interact with our running advisors."What to expect at the new storeIt will showcase Hoka's full range of footwear from everyday walking to running footwear, to lifestyle and the outdoors.
The store will also be equipped with 3D foot scanners by Safesize, which harness the power of artificial intelligence and machine learning to recommend products for customers.
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