Originally unveiled in January 2022, the biggest deal in the gaming industry cleared its final big hurdle - an approval from Britain - earlier in the day after Microsoft agreed to sell streaming rights for Activision's games to allay competition concerns.
Activision makes popular mobile titles including Candy Crush Saga and Call of Duty Mobile - games that were excluded from the cloud streaming deal Microsoft signed with France's Ubisoft Entertainment to secure approval from Britain. The main hurdle came from Britain's Competition and Markets Authority, which had originally blocked the deal in April over concerns it could give the US tech giant a stranglehold on the nascent cloud gaming market.
"The new deal will stop Microsoft from locking up competition in cloud gaming as this market takes off, preserving competitive prices and services for UK cloud gaming customers," it said in a statement.
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