McDonald's posts rare profit miss, shares down 4%

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McDonald's Corp reported a quarterly profit that missed Wall Street estimates for the first time in two years as it invested heavily in sprucing ...

REUTERS: McDonald's Corp reported a quarterly profit that missed Wall Street estimates for the first time in two years as it invested heavily in sprucing up US outlets and speeding up delivery, sending its shares down 4 per cent.

In a bid to reverse declining customer traffic and tackle competition, McDonald's has been remodeling its 14,000 US restaurants to include digital ordering kiosks, mobile ordering as well as pay and pickup services.

 

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