Korean celebs who are ambassadors of designer brands

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Gone were the days when only Hollywood celebrities and supermodels were appointed as brand ambassadors of global fashion houses. With the rise in Korean inclusivity and the power of the Korean wave, more Korean celebrities have taken up those appointments as ambassadors,...

The French luxury fashion house’s creative director Nicolas Ghesquiere said in an Instagram post: “I immediately fell in love with HoYeon’s great talent and fantastic personality, and I am looking forward to starting this new chapter of the journey we started at Louis Vuitton a few years ago.”

Jung, 27, opened the show for the high-end French fashion house at the capital’s Musée d'Orsay at Paris Fashion Week on March 7.Kim Woo-bin, best known for his roles in K-dramas like Heirs and School , was appointed as the brand ambassador for Jaeger-LeCoultre in June 2021. The 32-year-old South Korean actor and model made a comeback at The Sound Marker exhibition in Seoul after his recovery from nasopharyngeal cancer.

 

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