WASHINGTON - The US presidential campaign long muffled by the coronavirus pandemic will burst into a newly intense and public phase after Labour Day, as Joe Biden moves aggressively to defend his polling lead against a ferocious onslaught by President Donald Trump aimed chiefly at white voters in the Midwest.
Trump has not led in public polls in such must-win states as Florida since Biden claimed the nomination in April, and there has been little fluctuation in the race. Both parties see Trump with a narrow path to reelection that runs through heavily white states like Wisconsin and Minnesota, where his strategy of racial division could help him catch Biden.
"They're really unsettled by the violence, but the question is if it's enough to reverse recent voting patterns." The former vice president is airing tens of millions of dollars in ads rebutting Trump's law-and-order-themed attacks, though some in his campaign are hoping to quickly return the focus to the coronavirus and the economy.
"Joe Biden's words in Pittsburgh - that he both supports police reform and condemns lawless looting - were exactly what people needed to hear in Minnesota and across the country," she said. One option under discussion is to send canvassers on door-drop assignments, delivering pamphlets but not engaging in extended conversation with voters.The Trump campaign is expected to increase television spending next week, but several Republicans said that Bill Stepien, Trump's campaign manager since July, was taking a cautious approach after the former leadership spent huge sums on television and digital ads earlier this year, to no discernible effect.
"We should not be applying a 2004 media strategy to a 2020 campaign," Stepien said, stressing the unique circumstances of the current race. But while Trump's swerve toward a strident law-and-order message has helped him consolidate conservative support, his rhetoric about rioting in a handful of cities does not appear to have swayed moderates, strategists in both parties said.
Allies of Trump believe there is virtually no chance that he can win the popular vote, and they have seen some states on his victorious 2016 map shift markedly away from them. Yet even as Trump attempts to win over states that were once reliably blue, he is also imperilled in traditionally red-tinted states that have been hit hard by the pandemic, like Florida and Arizona.
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