How to avoid repeating 'brownface' ad saga

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Having diversity and consulting with different segments of society are ways creative agencies and other organisations can avoid a repeat of the racially insensitive 'brownface' advertising campaign, experts say. The Infocomm Media Development Authority yesterday issued a...

Having diversity and consulting with different segments of society are ways creative agencies and other organisations can avoid a repeat of the racially insensitive"brownface" advertising campaign, experts say.

Featuring Mediacorp actor Dennis Chew portraying other races by wearing a tudung and darkening his skin, it was slammed for being offensive.

 

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