The music video for NewJeans’ “ETA” has gained international recognition for its creativity at a prominent global advertising festival.
This year, about 20,000 entries from 69 countries were submitted. The entry “ETA” was made under the heading “Reinventing the Music Video.” Apple and Dolphiners Films director Shin Woo Seok worked together to create the video, which was shot exclusively on an iPhone.Shin Woo Seok, the director, clarified, “The video captures the perspective on unverified information and rumours delivered through mobile phones, which are modern communication tools.
Previously, the “ETA” music video received a Bronze Award at the Asia-Pacific advertising festival Spikes Asia in March. Now, it has been honored again on an international level.
Source: News Formal (newsformal.com)
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