"Through @missingchild_ke partnership with @ASRomaEN we lit a big candle of hope to guide these children back home to their families," Maryana Munyendo, executive director of Missing Child Kenya, a charity that has teamed up AS Roma, wrote on Twitter.
Last month, a 15-year-old girl from London was found safe and well six days after featuring in a Roma video to announce the arrival of new signing Mert Cetin.In June, Roma partnered with two charities - the US-based National Center for Missing and Exploited Children and Telefono Azzurro - to launch a social media campaign in a bid to raise awareness about missing children.
"We have a massive social media following and our announcements generate incredible reach and awareness, all over the world," Paul Rogers, head of strategy at AS Roma, said at the time of the launch. "We thought that at the exact moment when the world's attention is on the club's announcement, we could use our social media channels not for self-promotion but rather to help both the National Center for Missing and Exploited Children and Telefono Azzurro find missing children."
Singapore Latest News, Singapore Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »
Source: BusinessTimes - 🏆 15. / 51 Read more »
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »
Source: ChannelNewsAsia - 🏆 6. / 66 Read more »