REUTERS: AT&T Inc is considering offering wireless phone plans partially subsidized by advertising as soon as a year from now, Chief Executive John Stankey said in an interview on Tuesday.
The planned launch of an ad-supported version of AT&T’s video-streaming service HBO Max next year will serve as a “foundational element” that will provide new advertising inventory, and would be key to new phone plans supported by ads, Stankey said without offering details.
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