EDB launches video campaign to signal that Singapore is open for business, ready to fly again

SINGAPORE - Singapore is facing its toughest crisis in a generation, but it is in this time that the country and its people find the resilience and resolve to take on the impossible.

It is part of the investment promotion agency's efforts to draw investors to Singapore, amid its most difficult economic crisis, and to underline the Republic's commitment to remain connected to the world as well as its openness to talent, trade and investment from the global community. Mr Chng Kai Fong, managing director of the EDB, told The Straits Times:"Through this campaign, we hope to remind the world that Singapore is ready for business, even while the pandemic rages.Among the partners featured in the video and acknowledged by EDB in its posts are Changi Airport, national carrier Singapore Airlines, German logistics firm DB Schenker, tech giant Google, and medical device manufacturer Forefront Medical Technologies.

Tech giants such as Amazon, Rakuten and Tencent also look to be expanding their presence here, leveraging Singapore's strategic position as a launchpad into the fast-growing South-east Asia region.

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