Crunch Time: Fast-food chains look to keep food crisp as deliveries soar

McDonald's Corp rolled out its new Crispy Chicken Sandwich in February. Wendy's Co is selling Crispy Chicken Nuggets. And chains like Shake Shack Inc are known for having some of the fast-food industry's crispiest french fries.

Delivery comprised 12per cent of all restaurant orders in January 2021, versus just 5per cent a year prior. A chicken-fingers-and-fries combo was the top food item ordered for delivery in 2020 by third-party delivery service DoorDash Inc. In a March video review of new fried chicken sandwiches from major chains, Restaurant Business magazine editor-in-chief Jonathan Maze said McDonald's Crispy Chicken sandwich is"not as crisp as the name would have you believe," though he thought it was"a very nicely done piece of chicken."

Lamb Weston also provides chains with store-to-door training on keeping fries crispy until they reach customers' homes. Such tactics helped Ingredion extend fry"freshness" to between 10 and 25 minutes, up from five minutes previously,"with a marginal but livable, reduction in crispiness," Greg Aloi, vice president of Ingredion's Customer Co-Creation & Innovation, claimed to Reuters.

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