Analysing unprofitable freehold condos: 4 reasons why Starlight Suites has performed poorly

Examining the three-bedroom unit at that period highlights the significant premium of Starlight Suites. Few developments at the time breached the $2,000 psf threshold. While it's common for new launches to have a higher $PSF given the escalating land costs, there were still numerous competitive three-bedroom units in the vicinity that were freehold, yet boasted a substantially lower quantum and $PSF.

Some units also have a private pool, which to some buyers is actually a drawback. Private pools attached to units tend to drive up maintenance costs, and they’re considered too small to contribute much. If your condo already has a proper-sized pool, do you really want to pay more for a second mini-pool that takes up your square footage?

All of this results in units that can look stunning in a design magazine or show flat, but which compromise on living space to do so. Overall, this means that these units attract a very niche audience, one that prioritises lifestyle over practicality.A land space of 11,924 sq m and a Gross Floor Area of 50,404 sq m is not a lot of room, even for just 105 units. All of this is packed into a single tower.

The location aggravates this issue, as the area around Robertson Quay is already packed, and lacking in green spaces. You'll have to travel out of the neighbourhood to find a green field for the children to run in.While it's commendable that the architects and designers managed to squeeze so much into a single tower, it's still not the level of facilities that one expects from a District 9 luxury property.

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