Amazon Singapore sees growth backed by logistics capacity

Mr Low says the Singapore outfit has added one fulfilment centre in an unspecified location to meet Amazon.sg demand, on top of the existing facility at Mapletree Logistics Hub in Toh Guan.AMAZON is able to support its ramp-up of Singapore retail operations, country manager Henry Low told The Business Times, citing"a very long-term view of investments" in areas such as logistics infrastructure.

Not all of those goods are housed here - Amazon has more than 175"fulfilment centres", in company parlance, worldwide - but Mr Low divulged that the Singapore outfit has added one centre in an unspecified location to meet Amazon.sg demand. With these vendors' sales making up 58 per cent of merchandise sales last year - against a 30 per cent share in 2008 - chief executive Jeff Bezos told shareholders in a letter that they"are kicking our first-party butt. Badly".

"We have worked with our delivery partners to be able to secure the capacity. I've worked with our labour providers... and my fulfilment team has worked really hard to make sure that we have the capacity to grow." Still, Amazon Singapore lists more than 260 vacancies on its website, including for a head of marketing and Prime - a new job first advertised in April. Asked why Amazon.sg was launched with this position empty, Mr Low said:"We will constantly have roles open, and we have teams that we can rely on from around the world."

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