Young Russians dance to K-pop and watch anime amid Asian culture boom

K-pop dance school owner says it was once hard to explain the music style, but now she hears it blasting out from nearly every mall where she shopsMOSCOW – A few years ago, Karina Marakshina had to explain what K-pop was when asked to describe the music al style of her Moscow dance studio. Now she says she hears it blasting out from nearly every mall where she shops.

GSS also hosts large-scale events such as an annual student concert and a dance "battle" with prizes for winners, and even organises tours to South Korea for the biggest K-pop enthusiasts. The 22-year-old says the studio has experienced a boom in interest as the music and dance style becomes more visible in Russia.

K-Pop Asian Culture Anime Festival Anime Western Cultural Products Films Music Dance Entertainment

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