WATCH: Lazada Philippines CEO prefers not to have his own office

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E-Commerce,Business,Corporate

34-year-old Carlos Barrera is leading one of the country's largest e-commerce platforms, but doesn't have his own office. Here's why.

34-year-old Carlos Barrera is leading one of the country's largest e-commerce platforms, but doesn't have his own office. Here's why.

MANILA, Philippines – The Lazada Philippines headquarters in Bonifacio Global City in Taguig features vibrant murals, depicting the essence of Filipino culture and values. It also features concentration pods to block out the noise, as well as a state-of-the art studio for live selling events.He would rather spend his time chatting with the staff of various departments and sit with different teams throughout the day.“It helps me when I spend time sitting on the floor with everyone, especially I sit normally in the morning with the commercial team, in the afternoon with the buyer team.

This hands-on approach isn’t just a personal preference. Barrera said it’s woven into the fabric of Lazada’s culture. “I feel it’s more about being close to the business, right? And the reality is that as a company, we try to be very frugal and hands-on. So, it’s better for us to do it this way,” Barrera said.We want to have people that care deeply about what they do. I believe that you can learn about the business, but it’s very hard to teach passion. So, you need people that have the fire,” Barrera said. –

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