'Treat Yourself 2024': Welcome to the self-care movement

Advocating self-care and indulgence, fostering a culture of fun and wellnessAs SM Supermarket and Savemore Market's"Treat Yourself" campaign enters its 4th year, it continues to redefine shopping experiences as more than just an event; it’s a movement advocating self-care and indulgence, fostering a culture of fun and wellness. Until the end of May, shoppers are invited to embark on a journey of joy, relaxation, and delight at their branches nationwide.

Pillar ambassadors are at the forefront of spreading the self-care movement during the Treat Yourself campaign. In the food category, we have professional chef Gerick Manalo and food enthusiast Bayaw Mike. For beauty, actress-vlogger Bea Borres and model Racy Oliva take the lead. In health, wellness advocates Dan and Danica will share tips for a balanced lifestyle. Together, they are here to inspire and guide everyone to prioritize self-care.

Moreover, exclusive to the Treat Yourself expo branches at SM Supermarket San Lazaro on May 3 to 5 and at SM Supermarket Dasmariñas on May 24 to 26, the first 50 shoppers will receive a free Treat Bag. Each bag is filled with self-care goodies worth over P1,000, and it’s all yours with a minimum purchase of P2,000, inclusive of any Treat Yourself items.

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