Toyota Mobility Solutions Philippines Corporation
This demonstration project will be led by TMSPH, with the cooperation of Flare Inc. , a company that develops and operates mobility-related businesses such as wrap advertising, Toyota Financial Services Philippines Corporation , Toyota’s automobile sales finance company, and Toyota Daihatsu Engineering & Manufacturing Co., Ltd. , Toyota’s regional office in Asia.
Unlike outdoor advertising in fixed locations, such as billboards, the demonstration project enables the stakeholders to collect a broad range of data and knowledge relating to advertising effectiveness by using cars that move in wide areas for advertising.
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