This BGC donut shop offers sourdough donuts in unique Pinoy flavors

MANILA, Philippines – Strolling around Bonifacio Global City with a sweet tooth looking to be satisfied? Donut miss out on this small, unassuming storefront located in the middle of High Street – that’s Rogue Doughnuts, a local online business that just opened its first physical shop last September 15.

“When the category is dominated by cake doughnuts, we went sourdough,” they said. Rogue wanted to ensure a “key differentiator” in an already overly saturated category. “Sure, sourdough made our lives extra hard because of the process, but as we want to honor the time-trusted tradition of dough-making in a category dominated by things that are instant and available,” Rogue added.

Using sourdough also gives the donut a slightly “umami” flavor – not too sweet and a tad tangy – which helps to cut through that “umay” factor of a greasy donut. Sourdough’s taste is distinct, yet still subtle enough that it can complement other flavors and ingredients just as well.

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