Research shows F&B companies committed to plastic reduction, prompted by consumer demand

Tetra Pak’s research examined F&B manufacturers’ attitude to sustainability, now and in five years’ time., as recent research has unveiled that three out of the top five commitments made by business leaders to address sustainability challenges include the reduction of plastic usage.

Half of the surveyed businesses pinpointed consumer demand as the main catalyst behind implementing new sustainable solutions within the manufacturing and processing arena. This echoes the sentiment found in a separate Tetra Pak consumer study on packaging. This insight follows COP28, which saw many private sector stakeholders committing to sustainability targets and initiatives, including Tetra Pak’s action-oriented approach

Tetra Pak sustainability director for ASEAN Terrynz Tan notes: “The result from this study confirms the consumer shift we are witnessing when it comes to the environment. They want F&B brands to be transparent, credible and make a positive impact. Sustainable packaging isn't just about being eco-friendly—it’s a chance for beverage makers to connect with customers in meaningful ways.

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