uring President Ferdinand Marcos, Jr.’s first State of the Nation Address on July 25, he requested Congress to enact a legislative measure to regulate internet commercial activities to ensure that the rights of consumers who engage in online transactions are protected.
Section 13 of the JAO imposes additional obligations, as well as corresponding liabilities, to e-commerce platforms and e-marketplaces. Said provision provides that e-commerce platforms such as Shopee, Lazada, and eBay, shall be treated and shall be held liable in the same manner as online sellers, merchants, and e-retailers when the latter commit any violation of the laws being implemented by the joint administrative order.
In a nutshell, this is a big leap from the current practice that consumers’ right of action for defective products or breach of contract is only against the seller and/or manufacturer. This key feature of JAO 22-01 shifts the burden on the e-commerce platform. At the pain of fines and even imprisonment, online platforms now must take on a more active seat in ensuring fair and transparent trade.
Source: Law Daily Report (lawdailyreport.net)
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