The trust and confidence readers and listeners have given the media have been strong backbones of the industry, but with the decline of some traditional mediums like radio and newspapers, it is time to hear from veteran editors, reporters, and academe about the industry’s future.Zooming back to the start, news gathering then had a different play. News reporters basically needed to get from one point to another to gather information and to get in touch with the sources.
From one radio news anchor to another, June Perez from DYAB 1512 said so much has changed from the before to today.Perez, a neophyte reporter, recalled it was during those years when radio broadcasting had its glory days. Despite the widespread use of social media today, Montesclaros believes that being good on-air doesn’t necessarily translate to being successful in the digital world.
To bridge the gap between traditional broadcasting and social media broadcasting, Montesclaros noted that media practitioners from before are finding ways to adapt.Newsgathering and news dissemination are made faster by the mainstream media, compared to the past forms of journalism. “Na alarm ko nga most of my materials mag gikan na sa mga PIOs, sa ilahang mga Facebook pages, press statement. Ingon ko murag di naman ni mao kay kun mag gikan sa PIO that’s a press release, technically. So kun ako kuhaon ang ilahang materials gikan sa PIO wa ko kahibaw kung nag sulti ba sila sa tinood o walal ba,”
Looking into the bigger picture, Montesclaros said that FM bands and other traditional media are not really having a big issue with integrating it into mainstream media.Montesclaros expressed concerns about AM bands struggling to navigate the new realm of news dissemination. While FM bands are still thriving, the lack of AM bands in smartphones – which serve as the lifeline of many people today – makes it difficult for them to keep up with FM bands.
“It’s not just about news gathering and writing the news but it would be an advantage if new journs have skills in video prod, photography, and social media.”
Source: News Formal (newsformal.com)
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