PLDT broadband unit aims to hike sign-ups | Lorenz S. Marasigan

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The home broadband arm of PLDT Inc. is looking to connect a million new fiber customers in 2022 with a ranking official “striving” to “overachieve” numbers beyond the target for the year.

During a media roundtable discussion, PLDT SVP and Head of Consumer Business Jeremiah Dela Cruz said the group is “on track” to meet its target of recording 1 million net adds to its fiber business this year.

PLDT Home added 213,000 new fiber-to-the-home subscribers in the first three months of the year, pushing total fiber-to-the-home customers to a market-leading 2.6 million. The business vertical ended March with a total subscriber base of 3.1 million, including non-fiber broadband customers. PLDT Home offers fiber broadband service in 72 of the Philippines’s 82 provinces and aims to reach five more before 2022 ends. If that goal is achieved, Home will be in 76 percent of all municipalities by the end of this year.

 

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62% coverage is still a long way to go but still better than it used to be. Considering that we have evolved into a heavier demand for connectivity due to the pandemic, this will be quite a challenge. If PLDT makes good their boast we all win.

I hope my best friend will have PLDT broadband in his area soon. He lives in a new subdivision and has to rely on a crappy 3rd party for his broadband b/c the major telco wait for these places to populate. He gets jealous with my PLDT service.

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