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MANILA, Philippines – Philippine poll chief George Garcia sounded the alarm on the abuse of artificial intelligence technology, and is now urging his colleagues in the Commission on Elections to ban the use of deepfake videos in campaign materials for the 2025 elections. “This defeats the very purpose of a campaign, which is to fully and truthfully inform the voting public about the elections and the candidates,” he added.
Fact-checking coalition Tsek.PH, for example, noted that Marcos was the biggest beneficiary of poll-related disinformation in the run-up to the 2022 elections, while his rival former vice president Leni Robredo was the biggest victim.on social media campaigning, such as banning the practice of microtargeting of voters, compelling candidates to register their social media pages, and offering a virtual platform for candidates to woo voters, in an effort to level the playing field.
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