Very Peri , created as a symbol of global zeitgeist, encompasses a lively periwinkle blue hue with a vivifying violet red undertone, blending the faithfulness and constancy of blue and the energy and excitement of red.
The Pantone Color Institute is the specialist unit that highlights the seasonal runway colors, forecasts global trends, and advises for product and brand visual identity. The organization believes that the up-to-the-minute tint exhibits the fusion of modern life and how color trends encompass both the digital and the physical landscapes.The selection process for the Pantone Color of the Year undergoes meticulous trend analysis spearheaded by the institution’s team of experts.
“We are redesigning the future based on the changes that we are experiencing this pandemic,” she started. “Very Peri creates new ideas and opportunities for trends and it illuminates how fashion is evolving into a more inventive industry.”Very Peri’s charming blue and red blend also establishes a message of credibility.
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