Twitter Inc CEO Elon Musk said on Wednesday, April 12, the social media company is “roughly breaking even,” as most of its advertisers have returned and its aggressive cost-cutting efforts have started bearing fruit after massive layoffs.
Twitter has been marked by chaos and uncertainty since the $44 billion acquisition by Musk, as its layoffs have also included many engineers responsible for fixing and preventing service outages, sources told Reuters. “We could be cash-flow positive this quarter if things go well,” he said in the interview that attracted more than 3 million listeners, adding the company currently has all-time high user numbers.Musk had said that was due to the cyclical nature of ad spending and some of which was “political.” He said on Wednesday most of its advertisers have returned.
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