Max's Group Inc. former chief operating officer Ariel Fermin now wears a different hat in the casual dining chain.
"Birthed and sustained through the years by the Trota, Fuentebella, and Gimenez-Rodgers families, Fermin's promotion accelerates the company's agenda to extend its industry leadership by balancing the continuity of its history with fresh renewal," MGI said. He will also handle identification of external and internal opportunities for expansion, new industry developments and standards, and execute corporate policies, programs, and guidelines in line with MGI's vision.
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