US toy manufacturer Mattel unveiled a new Barbie doll Tuesday, April 25 representing a person with Down syndrome, as it seeks to allow more children to see themselves in the popular figure.
"Barbie plays an important role in a child's early experiences, and we are dedicated to doing our part to counter social stigma through play," said Lisa McKnight, executive vice president and global head of Barbie and dolls at Mattel. The new doll has a face and body sculpt aimed at being"more illustrative of women with Down syndrome, including a shorter frame and a longer torso," said Mattel.
Meanwhile, the doll's dress pattern includes butterflies along with yellow and blue colors—symbols associated with Down syndrome awareness.
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