K-beauty gains ground despite pandemic as Korea’s cosmetics exports rise 16%

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In a positive sign for the Korean beauty industry, South Korea’s cosmetics exports enjoyed a 16.1 percent year-on-year increase last year despite the coronavirus pandemic. AsiaNewsNetwork

The jump in exports has also been supported by the growing popularity of K-beauty, comprising Korea’s skin care and makeup products, particularly in Europe and the US where small and medium-sized companies exported more last year.

But China remains the biggest market for the country’s beauty industry, which now accounts for 50.3 percent. Skin care products came out on top, accounting for $5.98 billion, up 17.6 percent while hair products including hair dyes and bath products also enjoyed a bump in exports. Cosmetics imports to Korea dropped 6.2 percent last year to $1.48 billion, maintaining a downward trend for the second year running.For more information on COVID-19, call the DOH Hotline: 86517800 local 1149/1150.

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