Jun Ji-hyun’s high-fashion staying power

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Two decades after the debut of the new Alexander McQueen ambassador, Koreans still obsess over whatever she wears.

Jun Ji-hyun in a biker jacket with exploded sleeves, peplum in black tulle and skirt in blush tulleJun Ji-hyun started out as the “Nation’s First Love,” a title given to young Korean actresses known for their girl-next-door beauty. But Jun, also known as Gianna Jun, has transcended that title. She has become one of Hallyu’s top celebrities.

Before that, she was the lead in “My Love from the Star,” opposite another younger actor, Kim Soo-hyun. In that drama, she famously sold out a lipstick from a luxury brand because women wanted what she was wearing. As entertainment royalty, she has the luxury of choosing her projects, such that fans were surprised when she made a cameo at the end of the Netflix zombie series “Kingdom.” It turned out to be an introduction to her character in “Kingdom: Ashin of the North.”

 

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