Google giving $1B in ads to non-profits this year

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The initiative will focus on groups combatting racism and damage done by the coronavirus pandemic

GOOGLE. In this file photo taken on September 3, 2019 the US multinational technology and internet-related services company Google logo, is displayed on a tablet screen, in Lille, northern France. Photo by Denis Charlet/AFP

The internet titan increased its free advertising initiative by $200 million, with the added funding intended for non-profits"tackling pressing issues like COVID-19 response and recovery – especially in hard-hit developing economies – and fighting racial injustice around the world," Google Ad Grants head Michelle Hurtado said in a blog post.

Netflix chief Reed Hastings and his philanthropist wife Patty Quillin this week gave $120 million to two historically black US colleges to fund full scholarships for students.

 

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