Gilding the lily - BusinessWorld Online

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ROLEX is unveiling the latest lines in its Oyster Perpetual Collection, lending looks of luxury to the utilitarian watches, originally developed for divers. READ:

First up is the Oyster Perpetual Yachtmaster 40, boasting of diamonds and pink, light blue, purple and dark blue sapphires along its bezel. The watch is cast from 18-karat white gold, and features a case back edged with fine fluting, hermetically screwed down with a special tool that allows only Rolex watchmakers to access the movement. The Triplock winding crown, fitted with a triple waterproofness system and protected by an integral crown guard, screws down securely against the case.

Then there is the Oyster Perpetual Day-Date 40 which is made of 950 platinum, featuring an ice-blue dial and a fluted bezel. The 40 mm Oyster case of the new Day-Date 40 is guaranteed waterproof to a depth of 100 meters . Its middle case is crafted from a solid block of 950 platinum. The case back, edged with fine fluting, is hermetically screwed down again with a special tool that allows only Rolex watchmakers to access the movement.

The waterproof Oyster case provides optimum protection for the watch’s movement. This runs on the Calibre 3255 watch movement which incorporates the patented Chronergy escapement, which combines high energy efficiency with great dependability. Made of nickel-phosphorus, it is also insensitive to magnetic fields.

Finally, we have the Oyster Perpetual Air-King, which takes the watch from the seas to the skies. Several pilots set records in the golden age of aviation in the 1930s while wearing an Oyster. The 40 mm Oyster case of the new-generation Air-King is guaranteed waterproof to a depth of 100 meters . Its middle case is crafted from a solid block of Oystersteel, a particularly corrosion-resistant alloy.

 

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