At least, that's the idea behind Coca-Cola Starlight, a new limited-edition version of the classic soda that comes in regular and zero sugar.
One guessed raspberry, because"a quick Google search says that space tastes like raspberries." More recently, a YouTuber who tried the product noted after-tastes of"chocolate [and] graham cracker." That led another Redditor to guess that the flavor is"s'mores." Starlight is getting the full Coca-Cola Creations promotional treatment, which includes a digital marketing campaign featuring pop singer Ava Max.Last year, Coca-Cola launched a new brand platform called"Real Magic." The idea is to take a slightly different approach to marketing Coke — one that tries to reach new consumers by focusing on gaming and music, among other things.
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