Jeff Zucker, the chairman of WarnerMedia News and Sports and president of CNN Worldwide, portrayed CNN+ as the evolution of video news and the start of a new era for the company.
So CNN is effectively building a parallel track, right next to its existing TV track, to serve both existing cable subscribers who want additional programming and customers who don't have cable at all. The price tag for CNN+ will be announced later, as will specific programs and the live schedule. The service will launch first in the United States and will roll out later in other countries. Producers have been piloting possible shows in recent weeks. Morse said the shows will be led by"some of CNN's most prominent talent, as well as several new faces," alluding to some planned hires.
CNN has about 4,000 employees, making it one of the largest news operations in the world. Morse said CNN is hiring about 450 people for CNN+, from producers to engineers to marketers.
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