Celebrate the timeless spirit of New York

with its iconic streets, ever-flowing culture, and vibrant individuality, forms the backdrop for an exploration of unique perspectives.

The campaign, featuring Amelia Gray Hamlin, Christian Combs, and a diverse cast connected to the city, captures the essence of New York’s attitude. Photographed by Dan Martensen and styled by Alastair McKimm, the campaign showcases a collection that epitomizes urban dressing. Renewed classics, streamlined silhouettes, and a focused tonal palette define the core of the collection.

‘DKNY For You’ aims to urge people to rock their different DKNY looks from day to night in the streets of New York City Key looks include elevated faux leather dresses with edgy metal accents, textural outerwear, polished varsity jackets, and sharp satin suits. Each piece is a statement of style, meant to accompany various New York experiences, from Harlem’s Apollo Theater to a chess game in the square or a quiet moment on a park bench.DKNY For You invites people to embrace the influence of the streets, offering the chance to showcase different DKNY looks from day to night.

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