Ceboom and the bridges of Cebu country - BusinessMirror

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I was in Cebu City last week to inaugurate a new extension office of Stronghold Insurance where I sit as its Chairman. It’s located in the bustling Cebu Business Park, now acknowledged as the heart of the city. Know more:

economy of the place. The term “Ceboom” came about during the closing decade of the 20th Century when Cebu rose from economic stupor following a series of destructive typhoons, which ravaged the entire islands. Unable to get much needed relief from the national government, which was also reeling from the massive devastation brought by the calamities across the archipelago, the Cebuano political and business leaders joined hands to revive and develop the economy.

Now Cebu Business Park, a sprawling 50-hectare mixed used development, is a crowded business district that boasts of first class establishments such as banks, hotels, shopping malls, restaurants and bars, business offices, residential and office condominiums and all kinds of amenities of modern living. It houses several companies, both local and foreign, which employ tens of thousands of workers.

The second bridge spanning the channel is called the Marcelo Fernan Bridge, named after another famous son of Cebu City. This bridge connects Mandaue City to Lapulapu City and was built to decongest the traffic from the Serging Veloso-Osmeña, Jr. Bridge. Marcelo Fernan is the only Filipino to serve as the Chief Justice of the Supreme Court and as Senate President of the Philippines. He was the running mate of Speaker Ramon V.

Source: News Formal (newsformal.com)

 

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