International chefs and food enthusiasts often praise Filipino food for its unique flavors, characterized by an explosion of sweet, salty, and sour notes. Despite its distinctiveness, Filipino cuisine remains underrepresented in the global market due to limited exposure.
Chefs share their strategies and the support they need from the governmentREAL TALK Chef Fhred Batalona, flanked by chefs Rolando 'Chef Lau' and Jac Laudico
Together with Chef Jac, the couple operates Guevarra’s by Chef Laudico and Chef Laudico OK Café, in addition to their longstanding catering business. Both are ardent supporters of Filipino cuisine on the global stage, with recent initiatives promoting Filipino flavors in Milan, Brussels, and Melbourne.
During the event, the three chefs expressed their shared dream of elevating Filipino cuisine globally. The Laudico couple highlighted their efforts to promote Filipino dishes through international travel. “We need more events like that. Also, the government should give more tax breaks to the restaurant business, especially for Filipino restaurants,” Chef Lau said. “Another thing is the government should focus more on developing our agricultural sector. We have a lot of local high-quality produce, but we lack support for our farmers. They keep on importing. Wala tayong export .”
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