ANALYSIS: 'Get a shot and have a beer': Biden's new glass-half-full strategy woos vaccine skeptics

The White House's new partnership with Anheuser-Busch offering free beers if the country reaches its goal of getting 70% of adults at least one Covid-19 vaccine shot by July 4 -- almost Prohibition in reverse -- is more than a gimmick.

There's more than free booze on offer from the teetotaler Biden and his web of private-sector partnerships announced on Wednesday to convince skeptics to get vaccinated. Go for a trim in a Black-owned barbershop -- traditional community hubs -- and a Covid-19 vaccine comes at no extra cost. Parents who get the shots can get free child care while they're inoculated. Cities will compete to grow vaccination rates.

The new White House vaccine push reflected important public health, economic and political considerations. The fear of new human misery later in the year, after nearly 600,000 US deaths from Covid-19, is a powerful motivating factor. The return of the virus with a vengeance in some regions could also hamper the economic rebound, which has been halting in places amid complications in getting millions of Americans back to work.

"America is headed into the summer dramatically different from last year's summer: A summer of freedom, a summer of joy, a summer of get-togethers and celebrations. An all-American summer that this country deserves," he said. Still, it remains unclear how effective Biden can be in addressing grassroots Trump supporters, many of whom do not believe he is a legitimate President thanks to his predecessor's campaign of lies about a stolen election. That's one reasons why the prospect of using Trump as a messenger keeps bubbling up.

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