The ASEAN Football Federation has announced Shopee as the title partner of the inaugural ASEAN Club Championship, where the Philippines is set to participate in the league.
The tournament comprises qualifying play-offs and a group stage, featuring 14 of ASEAN’s leading clubs competing in 40 matches. In alignment with the European calendar, the Shopee Cup™ kicks-off this year from July 17 to May 21 2025. Added Major General Khiev Sameth, “On behalf of the AFF Council, I wish to express our deep appreciation for Shopee’s title partnership and support. We look forward to working with them and our Commercial Partner SPORTFIVE, to deliver a world-class event and grow the ASEAN fan base to unprecedented levels.”
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