Around the turn of the 2010s, as the Nigerian entertainment industry became more lucrative and churned out young millionaires, these nouveau riche men would storm clubs with their entourage usually their friends and hangers-on. Preferably in convoy, accompanied by girls while they smoke shisha and order in ‘bottles,’ which is a codeword for – relatively – expensive bottles of liquor, liqueur, spirits, and wines.
The hypemen and music are a core part of the ‘casket culture’ process. Also a hypeman, the artist Slimcase made reference to ‘casket culture’ in his single, ‘Lamba Xtra.’ In areas of customer service, nightclubs now use a digital guest management system to keep track of customers and send them customized emails after they visit the nightclub, some clubs now hire adequate waiters to make it easier and faster for people to get drinks so they won’t have to wait for a long period.
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