When the Facebook-Cambridge Analytica data scandal broke out in March 2018, it was revealed that Cambridge Analytica had harvested the personal data of millions of people’s Facebook profiles without their consent and used it for political advertising purposes.
Data privacy experts say there is no way to tell at face value if an app is tracking a smartphone user; however, they suggest the following tips to protect one’s personal data when using apps.The strongest passwords are random strings of characters. A series of letters, numbers and symbols in no particular order is less likely to be found in the dictionary and harder for a computer to crack with brute force.
If one account is compromised in a data breach, all the accounts are compromised. With a password manager, each one of a user’s accounts can have a different, complex and hard-to-crack password.If you’re going to use a public Wi-Fi network instead of using your mobile data, experts suggest using a virtual private network. A VPN can keep your data from being snooped on by other people lurking on the same public network.
For instance, be wary if you are downloading a simple app for a pocket calculator and the app is requesting access to your contact list and location, said the CEO of Cardswitcher, Stephen Hart. “Requests like that should ring some alarm bells.” He stated that how to keep an app’s permissions in check was to search the name of the app and the phrase “data scandal” or “scam” on Google. The results should tell if the company has experienced any recent privacy or data leaks.Experts suggest it’s wise to limit the amount of information you share on social media, regardless of what the site asks for on your profile. The more information you share, the more data that’s available to create advertisements for you.
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