The road trip was to study the market to enable them to provide top notch hospitality to Nigerians visiting the holy sites in Saudi Arabia yearly.
“For us, the Nigerian market is very important,” Sidine said. Most of our guests from Africa are Senegalese, Ivoirians, Moroccans, Tunisians few Nigerians. But we want to get our share of this niche market.” Sidine went further to reveal that the hotel is ready to go the extra mile to satisfy its Nigerian guests.
“But we are ready to hire Nigerian chefs. As you know, in Mecca we have some local Nigerian communities, and there are chefs. So we would hire them to meet the expectations of the Nigerian pilgrims,” he said.
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