S/Africa, Nigeria top countries consuming podcasts in Africa

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“This places Nigeria as the second country consuming podcasts the most in Africa right after South Africa.'

“We remain committed to elevating podcasting and amplifying the voice of podcasters in Nigeria and beyond.

“Their leading position comes as no surprise, given their widespread popularity among the Gen Z and Millennials. On preferred podcast listening times among Nigerians, Manzi noted that Spotify data shows that most listeners tune in to podcasts from 7.00 a.m. to 9.00 a.m, possibly while commuting to work, sitting in traffic or getting ready for the day.

“It is a one stop shop to upload or record content, add interactive features like Q&A or polls, all while keeping track of a show’s growth through advanced analytics.

 

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