At the official transition of Lagos from analogue to digital broadcasting, it was disclosed that with 60 per cent of advertising revenue domiciled in Lagos, this has brought huge opportunities for advertisers.
“About $350 million is coming to Lagos through advertisement; this is because 60 per cent of advertising revenue resides in Lagos. So, it is envisaged that there will be increased spending on advertisement. Moreover, there are going to be between 30 and 60 channels for transmission in Lagos,” he stated.
Minister of Information and Culture, Alhaji Lai Mohammed, said this at the Lagos launch. The DSO rollout is intended to cover an additional 13 states in 2021, according to the minister. These states will be joining FCT, Kwara, Kaduna, Enugu, and Osun.“This may look like a daunting task. Indeed, it is.
Mohammed said, “Also, the DSO provides us with a great platform to key into the Lagos Smart City Project, which seeks to use technology to enhance service delivery in all spheres of life.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Nigeria Latest News, Nigeria Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Lagos Island and the 'greater Lagos' train | The Guardian Nigeria News - Nigeria and World NewsThe ‘Greater Lagos’ train recently berthed in Lagos Island, heralding the commencement of the Lagos Island Area North Action Plan aimed at regenerating that axis of the state. The first phase of the plan began with the reconstruction of Adeniji Adele, Oke-Popo/Tapa roads as well as the new Mercy Children’s Hospital. The Lagos Island Area […]
Source: GuardianNigeria - 🏆 1. / 94 Read more »
Lagos and the smart city project | The Guardian Nigeria News - Nigeria and World NewsBy using modern technology to revolutionize several facets of their economy, many countries are presently enjoying profound global interests and investments. In Africa, Rwanda and Ethiopia are prominent examples of countries that are substantially investing in digital artifacts to achieve a correspondent value in their natural and human endowments. It is thus not surprising that […]
Source: GuardianNigeria - 🏆 1. / 94 Read more »
Lagos and the revitalisation of public health | The Guardian Nigeria News - Nigeria and World NewsThere is a saying that, “a wealthy nation is a healthy nation”. This assertion is anchored on the belief that a healthy population contributes immensely to the socio-economic growth of any society. This is why the Babajide Olusola Sanwo-Olu administration in Lagos State has made Health and Environment one of the cardinal programmes of its […]
Source: GuardianNigeria - 🏆 1. / 94 Read more »
Lagos and the development of integrated transport system | The Guardian Nigeria News - Nigeria and World NewsIn Lagos State, the first leg of the T.H.E.M.E.S development agenda of Mr. Babajide Sanwo-Olu’s administration is Traffic Management and Transportation. From inception, the administration’s core focus has been on how to achieve a safe, reliable, effective, and efficient Integrated Multi-Modal Transportation System for an emerging Smart City of over 22 million people. Indeed, Mr. […]
Source: GuardianNigeria - 🏆 1. / 94 Read more »
Total, NNPC partners donate oxygen plant to Lagos | The Guardian Nigeria News - Nigeria and World NewsThe Lagos State Governor, Babajide Sanwo-Olu has commissioned a medical oxygen plant jointly donated by Total, Nigeria National Petroleum Corporation and its partners to Gbagada General Hospital.
Source: GuardianNigeria - 🏆 1. / 94 Read more »